Make more of your database.
Email Marketing
Whether you’re starting from scratch, re-engaging an old database or need a better plan for the one you have, we can help you stay in front of the right people, build relationships and turn more of those contacts into customers.
It’s one of the few marketing channels you actually own.
Your database gives you a direct line to the people who already know your business, and the people you want to build a relationship with.
You control who you’re talking to, what you’re sharing and when you show up. And unlike an audience that exists on another platform, your database is an asset your business owns.
With the right strategy behind it, email marketing can work alongside your other marketing to keep relationships moving, stay front of mind and create more opportunities over time.
Don’t have much of a database yet? We can help you build one with the right contacts, based on the industries, businesses and people you want to reach.
Build your database
Haven’t emailed your database in a while? We can help you reconnect with existing contacts and create a plan that gives them a reason to hear from you again.
Re-engage your database
Want to stay in front of your database? We can create an ongoing email plan that shares useful content, builds relationships and keeps your business front of mind.
Nurture your database
Illustrative examples based on our email marketing work. Client information, campaign details and performance data have been changed for privacy.
Have something specific to say?
Not every email needs to be part of an ongoing campaign. Sometimes you have a launch, event, announcement or something else you want to put in front of your database.
We can take care of the strategy, copy, design, build and send, or step in for the parts you need.
Depending on what you’re wanting to achieve, that could be a designed marketing email, a simple plain text email or a combination of both.
As much or as little support as you need.
We can manage your email marketing from strategy through to send, or step in for one part of the process if you already have some of it covered.
That could include campaign strategy and planning, copywriting, email design, templates and content blocks, database segmentation, campaign builds, scheduling, sending and reporting.
Already have an internal marketing team? We can work alongside them too.
Our approach? Give to receive.
Good email marketing shouldn’t be about showing up in someone’s inbox with something to sell every time.
Give people something useful. Share an insight, a resource, an update or something they actually want to hear about. Build the relationship and stay front of mind.
Then, when you do have something to ask, you’ve already given them a reason to listen.
Let’s make more of your database.
Whether you want to build it, reconnect with people already in it or start using email as part of your ongoing marketing, we can help you work out what makes sense.